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Public relations and communications professionals who work at nonprofits and associations share similar challenges, regardless of available resources. Your work builds connections, strengthens relationships and drives change. Take your career to the next level by joining the PRSA Association/Nonprofit Section.

About

About Us

Whether raising funds, awarding grants, recruiting members, managing volunteers, or counseling organizational leaders, communicators who work with nonprofits, associations and tax-exempt organizations use valuable skills to help others and build a better world for all. Our Professional Interest Section serves as your opportunity to connect with fellow association/nonprofit communicators who understand your issues and are willing to share solutions.

 

2025 PRSA Association/Nonprofit Conference

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If you are already a PRSA member and looking to join this Section, please call the Member Services department at (212) 460-1400 or email: membership@prsa.org.

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From the Chair

From the Chair

headshot of Rachel Pipitone

 

 

Hello and Welcome from the Association / Nonprofit Section of PRSA!

As Chair of the Association/Nonprofit Section, I'm excited to connect with you as we kick off 2026. This year is all about strengthening the relationships that make our section valuable: helping members tap into our collective expertise and build the kind of professional connections that actually matter.

I see my role as creating space for members to connect with each other, not directing everything from the top. Our section works because we share what we know and support one another through the specific challenges of association and nonprofit communications. Whether you're stuck on a campaign strategy, curious about what's working for others, or just want to talk with people who get it, this community is here.

Our executive committee is planning great programming this year: webinars, networking opportunities, and our annual conference. We're still finalizing some details, but I'm genuinely excited about what we have in the works and will share more as things come together.

I love connecting members with opportunities and resources, so don't hesitate to reach out if you want to get more involved or you're looking for something specific. Have an idea? Want to meet others working on similar projects? Just send me a message. I'd love to hear from you.

Be sure to join and engage with us on Facebook, LinkedIn, and MyPRSA. I hope to see you at one of our upcoming events!

Rachel Pipitone
PRSA Association / Nonprofit Chair 2026

 

Executive Committee

Association/Nonprofit Section
Executive Committee

Chair

Rachel Pipitone
Murfreesboro, TN
rachel@pipitonecreative.com

Chair Elect

Jordan Blair
Chief Executive Officer
Construction Industry Education Foundation
Sacramento, CA
jblair@cie.foundation

Immediate Past Chair/Section Conference Committee Chair

Heather Wilden
American Association for Respiratory Care
Hurst, TX
Heather.Willden@aarc.org

Awards Committee Co-Chair

Leonard Greenberger
Vice President
AKCG - Public Relations Counselors
Gaithersburg, MD
Leonard@akcg.com

Membership Chair

Michelle Stuffmann
Venice Family Clinic
Los Angeles, CA
MStuffmann@mednet.ucla.edu

Programming Chair

Tony Pals
Director of Communications
American Educational Research Association
Washington, D.C.
tpals@aera.net

Member-at-Large/Section Conference Committee

Mellissa Braham
Associate Director
National School Public Relations Association
Rockville, MD
mbraham@nspra.org

Member-at-Large/Communications Committee

Scott Ward
Principal
Fifth Estate Communications
Takoma Park, MD
scott.ward@fifth-estate.com

Member-at-Large

Kristie Aylett
Principal
The KARD Group PR/Marketing
Diamondhead, MS
ka@kardconsulting.com

Awards Committee Co-Chair

Echelle Lane Rutschman
Convatec, Triad Life Sciences
Memphis, TN
echeller@icloud.com

Member-at-Large

Hernan Rozemberg
San Antonio Area Foundation
San Antonio, TX
hrozemberg@saafdn.org

Member-at-Large/Membership Committee

Kingkini Sengupta
PR/Marketing Specialist
Northern Nevada International Center
Reno, NV
kingkinis@nnic.org

Member-at-Large/Membership Committee

Sarah Leaf-Herrmann
Co-President, Boston Chapter
Brookline, MA
Sarah.leaf1@verizon.net

Member-at-Large/Communications Committee

Paula Krapf
Communications Coordinator
City of Warrenville
Geneva, IL
pkrapf@warrenville.il.us

Member-at-Large/Communications Committee

Bernadette Robin
Director of Communications
The National Museum of Nuclear Science and History
Albuquerque, NM
brobin@nuclearmuseum.org

Member-at-Large

Ernest Hooper
Chief Communications Officer
United Way Suncoast
Plant City, FL
ehooper@uwsuncoast.org

Member-at-Large/Programming Committee

Kristen Howard
Vice President of Public Relations & Communications
YMCA of South Hampton Roads
Chesapeake, VA
khoward@ymcashr.org